The Legal AI Index
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№ 07 · Tier 1 · Magic Circle and Top 10Accelerator

Ashurst

Harvey (first global firm to roll out day one) + Ashurst Advance.

Platforms in use
Harvey
Proprietary tools and programmes
  • Internal economic model

    Built by Goodier over the past year using billing/timesheet/profitability data to prove to partners exactly what GenAI does to legal workflows. Distinguishes incremental individual gains from structural shifts where work disappears.

ALSP & NewLaw arm
Ashurst Advance
Multi-service NewLaw
Launched 2014Scale ~200 people across 9 locationsLed by Hilary Goodier (Global Head)

NewLaw division spanning advanced delivery, managed services, flexible resourcing, legal operations consulting and legal tech. Document automation (90% time savings claimed), AI-powered document review, and expertise automation (e.g. Privilege Plus on BRYTER). Delivery hubs in Glasgow, Brisbane and beyond.

Visit Ashurst Advance
What is happening
  • ·Harvey adopted June 2024 - first global law firm to roll out across all offices from day one. 4,300+ people worldwide.
  • ·Five-month trial across multiple GenAI platforms preceded selection.
  • ·Digital team ~90 people. Digital services teams embedded with practice groups; Enablement team handles training; internal advisory group tests ideas before live matters.
  • ·Early data shows reductions in time spent on tasks like corporate filings and drafting; AFAs aligning with AI-enabled delivery.
  • ·Now publicly arguing for AI-driven pricing models over the billable hour.
Verdict

Harvey commitment is strong and well-documented. Advance is a genuinely mature NewLaw offering. Innovation Map 2026 places Ashurst as one of three Accelerators - frontier operators with explicit pricing reform agenda.

Sources